by Robert Solomon | May 4, 2015 | B2B Software, CPG/Retail, Industry Big Data
The news last week that MasterCard plans to acquire Applied Predictive Technologies deserves a bit more attention. Applied Predictive Technologies (APT) is a provider of software and services for designing and evaluating a variety of tests: marketing, merchandising,...
by Robert Solomon | Feb 11, 2015 | B2B Software, Healthcare, Industry Big Data
One of the nine value propositions of B2B platforms is Industry Big Data. Industry Big Data means extracting, cleansing, and adding value to vertical specific data to provide new insights into price, quality, and performance to an industry’s participants....
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