Build for Success.

Software Platform Consulting helps software companies and investment firms build successful enterprise SaaS platforms and networks.
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About Software Platform Consulting

I help entrepreneurs, investors, and corporations build successful B2B SaaS platforms and networks. Based on real, practical experience managing platforms for over 20 years in a wide variety of industries, I can help you navigate your way to a dominant position in your industry.

Meet the real Bob Solomon

What are B2B SaaS Platforms?

Learn how multi-sided software applications bring together buyers, sellers, and intermediaries to facilitate commerce and compliance across industries.
The Nine Value Propositions of B2B SaaS Platforms - 3rd Edition
E-Book

The Nine Value Propositions of B2B SaaS Platforms – 4th Edition

There are hundreds of vertical and horizontal B2B SaaS platforms. I’ve identified nine basic value propositions these platforms “mix and match” to define their offering. This 50-page e-book defines the basic value propositions, highlights the strategic issues associated with each one, and provides examples of successful enterprise SaaS companies employing each strategy. My most popular resource.

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Bob’s blog.

Insights and news about building SaaS platforms. Check out my latest posts here or read them all on the Insights page.

 

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Entrata S-1 Breakdown: Vertical SaaS Is Not Dead Yet

Entrata’s IPO filing reveals a $509M operating system for multifamily housing. How it monetizes operators, residents, and rent payments.

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Product-Market Fit in the AI Era: “Take My Money”

Product-market fit used to be hard to spot. In the AI era, you know you’ve got it when a prospect emails three words: “Take my money.”

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What is the Middle Market, and Why Does it Matter?

There’s no standard definition of the middle market. See how B2B software leaders split SMB, mid-market, and enterprise — and why the middle market is a greenfield.

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B2B Marketplace Take Rates

B2B marketplaces are very different from their B2C and C2C counterparts. Let’s analyze their take rates separately.

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My Network

Let's work together to optimize your B2B SaaS platform.

Contact Bob Solomon

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